Monday, October 16, 2017

Traditional Marketing Automation Is Shortchanging Its Customers

Traditional Marketing Automation Is Shortchanging Its Customers

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Marketing automation makes it easy for companies to streamline certain repetitive marketing tasks like emails and social media. However, many traditional marketing automation models only allow for email nurturing, which ends up shortchanging your customers by not allowing for the type of nurturing they need to really connect with your business and make a purchasing decision.



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October 16, 2017 at 01:17PM

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