Native Budgets Soar 50%: Become Dominant Digital Display Ad Format, Social Too

Native Budgets Soar 50%: Become Dominant Digital Display Ad Format, Social Too

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The medium of choice for native advertising increasingly is social media networks, not conventional content publishers. According to eMarketer's just-released updated estimates, 73.5% of native advertising will appear on a social network, social network game, or social network app in 2018.



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April 11, 2018 at 09:11AM