Mobile Ads To Soar In 2018, Especially In Local Media

Mobile Ads To Soar In 2018, Especially In Local Media

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A new forecast says local ads on mobile devices sold by pure-play mobile providers will hit $19 billion. Traditional media players will sell another $3.1 billion in mobile ads in 2018, BIA/Kelsey predicts.



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February 1, 2018 at 12:02PM