https://ift.tt/2JkOCKD
Ad blockers. Safari Intelligent Tracking Prevention. GDPR. Cambridge Analytica. It's now undeniable: the door is closing on unfettered user-level data and behavioral targeting, and marketers, publishers, and digital ad platforms are being forced to adapt. Yet, marketing budgets aren't going away and digital advertising should continue to thrive, albeit under a different industry mindset. Here are a few predictions on how that might look.
Social media
via MediaPost.com https://ift.tt/2nAOR8B
June 5, 2018 at 01:35PM
No comments:
Post a Comment