https://ift.tt/2xuRaUV
CresCom, one of the bigger community banks in the Carolinas is out with a new campaign from The Brandon Agenc y titled “Nice Banking.”
The campaign is built around the idea that some consumers want a different banking experience—more personal and more caring—than larger regional and national banks tend to provide.
TV spots will air in select markets and videos will run on cable, OTT, pre-roll and paid social, with each tagged to specific product-focused promotions which will change quarterly. Print ads will also run in various lifestyle publications.
The agency also created for CresCom a unique URL that dovetails nicely with the campaign theme: www.haveanicebank.com.
Have a look at some of the work here, here and here.
Social media
via MediaPost.com https://ift.tt/2nAOR8B
May 31, 2018 at 12:32PM
No comments:
Post a Comment