Thursday, May 17, 2018

3 Ways Modern CPGs Can Breathe Life Back Into Their Marketing Organization

3 Ways Modern CPGs Can Breathe Life Back Into Their Marketing Organization

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Historically, consumer goods companies have achieved economies of scale by developing mass products for physical outlets. The rules have changed, largely driven by digitally-born, smaller players who are disrupting and outperforming their traditional counterparts in generating growth.



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May 17, 2018 at 01:24PM

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