BBC News Offers Advertisers 'Trust' As It Rolls Out U.S. Music Offering

BBC News Offers Advertisers 'Trust' As It Rolls Out U.S. Music Offering

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BBC News framed itself as a place where marketers and consumers can find a trustworthy environment in a media landscape littered with doubt, skepticism of mainstream news outlets and concerns over ad fraud.



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May 1, 2018 at 03:29PM